About Lindsay Brady — ACC-accredited life and career coach based in Dublin
I didn’t leave corporate because I couldn’t do it
I left because I could, and it still wasn’t enough
On paper, everything worked. I had built a strong career. Led large teams and departments. Delivered results. Worked in fast-paced, high-performing environments — most of it at LinkedIn, where I was Global Director of Analytics over 10 years.
From the outside, it looked like progress, people were impressed, said I was successful.. But internally, it felt different. The pace was relentless. The work I love started to feel transactional. And there was no space to stop, think, or grow in a meaningful way.
I’ve always felt like the lucky one. The job, the company, the family, the husband ready to take on primary care so my career could flourish. Incredible managers, mentors, friends. Three gorgeous, healthy children.
Until, gradually, it didn’t feel right anymore.
My professional story
For 20+ years, I worked on the leading edge of data and analytics. I started as an analyst and worked my way to Global Director of Analytics at LinkedIn over 12 years. Whatever the challenge — if it was scary, I always said yes and figured out how to do it later.
I’m known professionally for hiring and growing thriving teams. For getting straight to the heart of a challenge to drive impact. For being the no-nonsense voice at leadership tables. For coaching and mentoring hundreds of people to shine in their careers. And for speaking at company and client events, with audiences of up to 3,000, to demystify the power of analytics.
Everything in my career was driven by one belief: every person has value to add, and every leader is a human, no matter the title. When you bring teams together to appreciate the unique value each person brings, people feel respected, decisions flow, and amazing things happen.
Business booms. Teams thrive. That’s the dynamic I’m best known for creating.
The turning point
Like many of the people I work with now, I reached a point where I had to ask:
“Is this actually what I want, or just what I’ve been working towards?”
That question isn’t easy to sit with — especially when you’ve built a life and career around being capable, reliable, and successful. But avoiding it has a cost too.
In 2023, after years of climbing the ladder, building a family, surviving a pandemic and all the rest, I realised I was surviving, not thriving. Constantly exhausted. Always juggling. Never really present anywhere. Everyone I spoke to reminded me how much opportunity was still ahead. I didn’t need opportunity. I needed a break and a reset.
So I left my dream job. No plan. No vision. Some fear, some excitement, and a strong sense that it was the right thing.
My coaching story
Throughout my career, my real passion was always people. I believe everyone has a story, and I’ve been privileged to play a part in hundreds of professional stories.
Looking back, I realised my success had always been built on a foundation of deep connections and supporting people to thrive — whether that was navigating a career change, having a tough performance conversation, or pushing someone towards their growth edge.
In 2024, after stepping away from my corporate career, I took the leap and turned that passion into my work. The goal: to reach as many people as possible with the tools and fuel to take control of their own lives.
As a coach, I pride myself in always learning, always developing, so I can be the best coach possible to my clients. The full list of my credentials is in the Accreditations section below.
My personal story
This is the one I’m most proud of. I like to think of it as a mid-life uplevel, not a crisis.
I emerged from the baby years and the demanding career and went on a quest to find who I was now. What could a mid-life uplevel look like? Quite exciting, when you frame it that way — a fresh sheet of paper.
I took an approach of play and curiosity. I kept judgement — my own and others’ — at bay. I tried new ways of living, new hobbies, new structures. I now spend real, unhurried time with friends and family. I sing in a 200-person choir every Wednesday. I’m an eternal yoga beginner. And I enjoy a quiet cappuccino after school drop-off.
I also discovered something: I’m only happy when I’m being challenged.
So The Big Life Project was founded — to create meaningful impact at scale, and to prove the thing I now believe most: no matter how messy life gets, you always have a choice.
What’s the next stage of your story going to be?
My Values
The five things this work is built on
These aren’t decorative. They’re the filters I run every session, every workshop, and every keynote through. If they sound like the kind of person you want in your corner, we’ll probably work well together.
Accreditations
The credentials behind the warmth.
I get described as warm a lot. I am. I’m also rigorous. The training and methodology I bring into the room are real, and they matter — because the conversations you’ll have here are too important to be held by feel alone.
ACC-credentialed coach with the International Coaching Federation
Associate Certified Coach (ACC) credential, awarded by the ICF — the global gold-standard accreditation body for the coaching profession. The credential is renewed every three years. To successfully renew, you must complete the following during that three-year window:
40 hours of Continuing Coach Education (CCE) units (including at least 24 hours in Core Competencies and 3 hours in Coaching Ethics)
10 hours of Mentor Coaching
350+ hours of certified coaching
I’ve logged 300+ hours of coaching as a certified coach. Coaching is an unregulated industry; hours of real, supervised practice are one of the few signals that the person opposite you has actually done the work.
Certified Co-Active coach — CTI
I completed the full Co-Active Coach Training Programme with the Co-Active Training Institute (CTI) in September 2024. Co-Active is one of the most respected coach training systems in the world, built around the belief that the client is naturally creative, resourceful, and whole.
Certified group coach — Potentials Realised
I added a group coaching certification with Potentials Realised in 2024, specifically to bring rigour to the group programme. Group coaching isn’t a scaled-down 1:1 — it’s its own discipline, and it deserves its own training.
Certified LEGO® SERIOUS PLAY® facilitator
LEGO® SERIOUS PLAY® is a research-backed methodology developed at MIT and the LEGO Group. I use it in workshops to get people out of their heads and into their hands — and into insights they couldn’t talk their way to. It’s not a gimmick. It’s a serious tool for serious work.
20+ years of senior corporate leadership
Most of it at LinkedIn. Global Director level. People manager. Strategy leader. Working parent. Speaker to audiences of up to 3,000. I haven’t just read about this stuff — I’ve lived inside it. The qualification clients tell me matters most is the one that’s hardest to print on a certificate.
What do my clients say about working with me?